Luhrs Sportfishing and Gamefishing Boats Australia - About Us

BlueWater Power Yachts was formed in 2005 specifically to market the Luhrs range of offshore sportfishing boats in Australia. Since that time we’ve had many professional skippers and deckies involved in driving and fishing the boats offshore. From the feedback we’ve given, the Luhrs factory has been very pro-active in Australianising their models. Today, BlueWater Power Yachts are one of Luhrs major International Dealers.

The principal of BPY, Tony Poole, has been involved with boats from birth, and has paddled, skied, fished, sailed and cruised all his life. For many years, he raced yachts in regattas a round the world, competing in 25 Sydney Hobart Yacht Races and winning a few National Championships along the way. All the time though, Tony has found time to fish and most enjoys getting out chasing marlin, whether that be in Mexico, Cairns, Port Stephens, or Sydney. Having skippered & crewed Luhrs boats for many thousands of sea miles in deliveries and fishing, Tony is well placed to expound the offshore attributes and handling characteristics of the range.

The history of the Luhrs Corporation dates back to the 1830’s with a German immigrant by the name of Henry Luhrs. He became involved in the marine trade supplying ships in New York City. He eventually owned his own chandlery and even his own ship, The Sophia R. Luhrs. His grandson, another Henry, shared the same love of the sea and continued the family heritage by building and repairing boats on the New Jersey coast.

About 100 years after his grandfather started his business, the younger Henry opened his; a small yard in Morgan, New Jersey. From these humble beginnings sprang a vibrant and thriving business called the Henry Luhrs Sea Skiff Company. As the business grew, Henry’s sons, John and Warren became involved and soon the company was
producing over 1200 boats a year. In 1965, Bangor Punta, a huge timber conglomerate made Henry an offer too good to refuse and the company was sold.

John and Warren, soon after the sale, struck out on their own purchasing
Silverton Sea Skiffs, a fledgling builder in Tom’s River, New Jersey. Following their father’s recipe for success, the brothers were soon ready to expand and Warren, being an avid sailor, knew they could create value in that market as well. Hunter Marine was started in 1973 and was soon followed by Mainship
in 1978. The Luhrs name was finally reinstated with the family in 1985 and production started in 1986. Business continued to grow and Luhrs needed space of its own. The St. Augustine plant opened in 1987 with its extensive waterfront access and has expanded multiple times. A new facility in Midway, GA also went online in 1999 to help the St. Augustine facility meet demand. In 2009, Luhrs production was moved to a modern new faclilty in Millville, New Jersey.

Now, an employee ownership company, the Luhrs Corporation is serving the needs of the sportfisherman in building some of the best mid-size fish boats in the world.